Based in Sydney, Australia, Foundry is a blog by Rebecca Thao. Her posts explore modern architecture through photos and quotes by influential architects, engineers, and artists.

Brevity

We create more content everyday than is contained in the entire Library of Congress.

We, obviously, can consume far less.

If you've got something for me, get to the point.

Brevity.

Clarity.

Decide what matters and, I'm begging you, get rid of the rest.

Build on something. Leverage what I already know, see, hear, and experience.

Am I lazy? Maybe. Or maybe I'm just conditioned.

Either way, it is what it is.

Get to the point.

Five Creative Considerations

Memorable Ideas